Your brand name may seem like the perfect type of item to trademark. After all, it is your name. But, that’s not always something that can work. One reason for this is the fact that the United States Patent and Trademark Office has some pretty strict rules on what can and cannot be trademarked in the first place.
The more unique and distinctive your brand name is, the more likely it is to be protected. Therefore, consider a trademark that is fanciful, suggestive, and creative. Below find a few important points to help you create your own unique name: