Remember the importance of branding. If you haven't already started a brand for your company, now may be just the time. Utilize these easy techniques in the promotion of your special brand:
Make your brand as unequalled as possible. Catch the eye of the world by producing something different--something that individuals have not yet seen. Rather than doing what has already been done, go the contrary direction and be original. Don't forget the legal dangers of infringement of copyright related to borrowing or stealing from another firm's invention.