My Favorite Tools for Artists to Promote Online Sales

Tue, 08/28/2018 - 20:51 -- Leonard Shostak

People love to share art online. As an artist we need to understand a few things to begin doing our own online promotions.

To start off there are several online platforms to upload and sell art. These platforms have an existing audience and tools that can be taken advantage off without having to become a marketing expert. It’s important to research and analyze the best platforms for your art medium/style while keeping the pricing the same throughout the different platforms. Keeping prices consistent will allow people to feel like they got a great deal and are likely to come back and purchase from you again. Also, keep in mind what might be appropriate for different styles of art such as if you’re a pop artist who may want to consider creating a line to sell your art whereas for a fine artist, this would definitely not work.

2 Top Websites to Sell Art Online Are:

  • Azucar: Azucar is a carefully curated art gallery that represents artists globally.
  • Saatchi Art: With around 65.000 artists across the globe, this group does more than sell art. They collaborate in organizing art events and help promote artists.