Promoting an Art Event Can Be Stressful

  • Posted on: 10 July 2018
  • By: Leonard Shostak

The thought of promoting an art event can be a stressful thought to any artist. Social media has taken over our world and yet we find ourselves unsure of how to properly market an event. As we educate ourselves we discover that the key to marketing our artistic events is in understanding our clients as well as using marketing tools to create a buzz.

To begin we need to understand:

The Importance of Branding

  • Posted on: 10 May 2018
  • By: Leonard Shostak

Remember the importance of branding. If you haven't already started a brand for your company, now may be just the time. Utilize these easy techniques in the promotion of your special brand:

Make your brand as unequalled as possible. Catch the eye of the world by producing something different--something that individuals have not yet seen. Rather than doing what has already been done, go the contrary direction and be original. Don't forget the legal dangers of infringement of copyright related to borrowing or stealing from another firm's invention.

Wake Up to Positive Thinking

  • Posted on: 24 April 2018
  • By: Leonard Shostak

We all have limits. Almost no one reaches theirs. You definitely haven't.

You could swim faster if a shark was after you. You could run faster if your child was in danger. You could work harder if the payoff was truly exceptional.

What you think you can do is always--always--less than what you can do if you really, really try. You always have a little more in you. Find your true limits and you may find that success is limitless.

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